Many local anglers were continuously catching countless stringers and individual trophy trout up to 21.5lbs! (the whisper began) and with the help from the man above, their family, and their dedicated pro-staff, the bite-on "whisper” quickly spread around the southern California fishing community and bite-on continued to grow in to more and more independent fish & tackle stores throughout the orange county and Los Angeles area. In 2011, Bite-ON found its way on to the shelves at Irvine lake, arguable one of the favorite-hotspot lakes in California for trout, catfish, & bass. Later that year Bite-ON landed its first corporate chain account with Turner’s Outdoorsman, a well know southern California sporting goods favorite, with 14 stores! Turner’s outdoorsman currently carries all 7 sku’s of Bite-ON attractants scents. Soon after in 2012, Sport Chalet, a sporting goods giant, with 54 stores, opened its doors to Bite-ON Fish attractants as well. Now in 2016, there are over 300 stores and growing fast in other states.